Organizations across all industries are seeking efficient solutions to improve the adoption of technology within their teams. One of the most effective tools for ensuring a smooth integration and use of technology is a Digital Adoption Platform (DAP). These platforms offer real-time guidance, easy and quick user onboarding, and in-app training, making them indispensable for businesses undergoing digital transformation.
There are many DAP options available on the market, but after evaluating multiple options one platforms consistently stand out of the crowd. Introducing WalkMe! This platform offers a superior user experience, flexible customization, and unparalleled customer support.
Let’s deep dive into Walkme to have a better understanding of its capabilities and see the reasons why it leads the market.
Digital Adoption Platform Definition:
But first, let’s have a quick reminder about what a DAP exactly is.
A Digital Adoption Platform (DAP) is a software tool designed to help users adopt new technologies more efficiently by providing real-time, step-by-step guidance, tutorials, and self-service support. It ensures that users can learn as they work, reducing the need for extensive training sessions and allowing employees to master new tools while on the job.
DAPs are critical in complex environments where multiple applications and tools are in use. They simplify the user experience by providing contextual help, thus increasing productivity, user satisfaction, and return on investment (ROI) for technology investments.
Now that we are aligned, let’s delve into more technical features.
WalkMe: The Pioneer in Digital Adoption
Founded in 2011, WalkMe has established itself as a leader in the DAP industry. With a user-friendly interface and robust features, WalkMe has become the go-to platform for large enterprises looking to optimize their digital transformation initiatives, improve user adoption and engagement across application.
WalkMe has built a reputation for being highly customizable and adaptable to the specific needs of its users. The platform is designed to sit on top of any technology stack like an overlay, allowing businesses to guide users through complex workflows with minimal friction.
Key Features:
- Scalability: WalkMe is highly scalable, making it an excellent choice for large enterprises with thousands of users across multiple applications. Whether your organization uses complex software like SAP, Salesforce, or Microsoft Dynamics, WalkMe can easily integrate with these platforms.
- Ease of Deployment: WalkMe’s integration capabilities make it easy to deploy across various applications and systems, reducing the complexity of managing different software tools.
- Automation: With WalkMe, organizations can automate repetitive tasks, such as form-filling or navigating between different systems, significantly reducing the time and effort required to complete them.
- Customization and Analytics: WalkMe provides in-depth reporting and analytics, enabling companies to track user behavior, measure adoption success, and make data-driven decisions to improve processes.
Better with an example:
Let’s take an example to have a better understanding of how it works.
A large multinational company decided to transition to a new CRM platform for its Sales teams operating across Belgium, France, and Germany. While the new CRM offered advanced features to improve efficiency, it introduced significant challenges:
- Sales teams were unfamiliar with the tool, requiring time to learn and adapt.
- A traditional training approach would demand extensive time and resources, delaying productivity.
- Mistakes and inefficiencies during the learning curve could cause disruptions in the sales pipeline, leading to potential revenue loss.
The company needed a solution to ensure a smooth transition with minimal disruption to their day-to-day operations.
Rather than investing in lengthy training sessions, the company implemented WalkMe as an overlay on the new CRM platform. WalkMe provided an intuitive, step-by-step guidance system directly integrated into the CRM interface.
Here’s how WalkMe made the difference:
- Personalized Guidance: Each salesperson received tailored instructions based on their specific workflows and needs. Whether it was managing leads, updating opportunities, or generating reports, WalkMe guided them through the process in real time.
- Error Reduction: By offering on-the-spot assistance, WalkMe ensured users could complete tasks accurately from the start, avoiding costly mistakes.
- Accelerated Adoption: Sales teams quickly became proficient with the new CRM without the need for extensive in-person training sessions.
- Business Continuity: With WalkMe, the transition period was seamless, allowing sales activities to continue without disruption or delays.
The Impact
- Faster CRM adoption compared to traditional training methods.
- Fewer errors during the first month of implementation.
- Significant cost savings by eliminating the need for large-scale training programs.
- Improved user satisfaction, as the teams felt empowered to use the tool effectively from day one.
Customer Reviews:
WalkMe consistently receives positive feedback from users, with a 4.6 out of 5 rating on Gartner Peer Insights. Users appreciate its flexibility, user-friendly interface, and the ability to easily create in-app guidance tailored to specific user groups.
As a more concrete example, one user from a large enterprise highlighted WalkMe’s ability to automate processes and reduce the number of support tickets: “WalkMe greatly helped automate processes within the tool, limiting the number of queries logged with support. From a single tool, we were able to guide users throughout the entire process and secure all needed information”.
Another user in the energy sector highlighted WalkMe’s ease of deployment, stating that the platform allowed them to onboard new users quickly without the need for extensive training sessions.
CBTW and Walkme
At CBTW, we focus on delivering solutions that offer maximum impact. After extensive experience with differens platforms, our DAP experts found that WalkMe outperforms in key areas such as scalability, automation, and analytics, making it the superior choice for our clients. WalkMe’s deep customization and advanced automation capabilities ensure that even the most complex workflows are optimized for success.
Our Success Stories:
We are experts in organizational change and digital adoption. Through a comprehensive change management methodology and the use of a digital adoption platform, our Strategy & Governance service line was able to reduce the estimated time for implementing a complex IT system affecting 2000 car dealers by 35%.
How is this possible?
We implemented change management techniques (ADKAR) combined with the virtual live coach (WalkMe) through an interactive overlay on the destination IT system. This approach utilizes real-time user behavioural statistics that allows us to adapt and improve the user experience accordingly.
The benefits?
- A 75% increase in “first time right” for users.
- A reduction in user training time by up to 65%.
- Improved system behaviour through process automation and the bypassing of counterintuitive processes.
- A significant decrease in calls to the call centre.
- No interruptions or reductions in the vehicle order flow.
- Instant targeted intervention on usage bottlenecks.
- A decrease in resistance to change and slower adoption.
Experience WalkMe
Succeeding in digital adoption, choosing the right tools and implementing them correctly requires reflection, advice and expertise in change management and DAP solution. At CBTW, in our Strategy and Governance service line, we specialize in change management and in implementing WalkMe for businesses across European industries. Our team of experts will work with you to understand your unique needs and help you choose the best digital adoption strategy for your organization.
Ready to Get Started?
Why Choose Us?
Expertise: We have years of experience in digital adoption strategies, with a track record of successful implementations.
Tailored Solutions: We’ll customize the platform to fit your business’s specific needs.
Ongoing Support: Our team will provide you with continuous support to ensure that your DAP implementation is successful and that your employees are fully engaged working with your digital tools at their full potential.